Driver's Seat

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Why are manual transmission cars so much more fun to drive than automatics? It has to do with energy, and somehow being able to physically connect with energy, the energy of a car. It also has to do with control and specifically the exhilaration of being able to control mechanical power.

Control is important, it is a learned skill. Control is freedom. It’s mind over matter, the ability to exert the will and make manifest its desires in the physical. With cars it’s about empowerment through physical control of the machine, the thrill and sense of accomplishment that comes from successfully organizing bodily motor skills to produce large amounts of kinetic energy. There’s no denying that Lamborghini’s new flagship model Aventador is an impressive looking beast. The car is aggressive but it is also highly refined, it brings its many lines together into a taut, resolved, and elegantly detailed shape. As far as aesthetics go the Aventador is the perfect next-decade iteration of Lamborghini’s distinctive style.

But does it have a soul?

Lamborghini as a brand began as a reaction to the status quo. When Ferruccio Lamborghini started out he chose a charging bull as his icon as he wanted to challenge the dominance of Ferrari. An owner of Ferraris himself, Ferruccio always felt that the performance of Ferrari’s engines and the build quality of their interiors did not live up to the hype surrounding their name, nor the price they demanded. So as an answer to this, he designed a more powerful engine and made his cars more comfortable. Hence Lamborghini as a brand came to be about courage, tenacity, independence, and going against the grain.

So when Lamborghini boss Stefan Winkelmann recently decided that all new models would not come with H-gate manual gearboxes anymore, but with mandatory paddle shift e-gear boxes instead, Lambo fans and car enthusiasts all over were justifiably bemused. Is this the same defiant Lamborghini we have grown to know and love, charging its own path in spite of the herd? Because although paddle shifters are all the rage and can boast quick change times, they are controlled by electronics that no matter how sophisticated, still introduce a micro-second delay between the moment the driver throws the paddle and the gear mechanically engaging. This delay is non-existent with traditional manuals because even though the movement of shifting a lever beside your knee versus a paddle behind the wheel is slower, the actual moment of torque is controlled directly by your body, and so the feedback from the car is instantaneous. Moreover, there is no electronic middleman to get in the way. You’re not sending a signal to a computer, you’re using the mechanics of your own body to control the mechanics of the car, and this makes for a more visceral and involved experience.

Now some will say that this is just progress, that digital technology has opened up the world and that this drive-by-wire approach is simply the way modern automotive … READ MORE


Service Manager Education Improves Service Division Sales

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Instances are tough and organizations are aiming to regain lost income by way of avenues that may possibly not have represented their strongest profit possibilities within the previous. A prime example of this could possibly be noticed inside the automotive sector as dealerships appear to beat the decline in vehicle sales by turning to their service departments.

Within the previous, they had been commonly treated as extra accessible solutions where a automobile owner could go to if they chose to.

Though, the downturn turn within the monetary market place has offered a brand new point of view of this possible profit center. One of several biggest methods to maximize your possible possibilities within your service department will be to reap the benefits of automotive consulting.

The capability to totally capitalize on the possible which exists within a service division demands that a business re-examine it’s present understanding of what’s achievable. Development exists as additional buyers make the choice to hold onto their automobiles longer, as an alternative to turning them in to get a brand new model. This creates the demand for elevated maintenance and repairs, resulting within the likelihood to expand their profit potential. With automotive consulting you could start to take the initial methods in turning about your service department and maximizing sales, that could tremendously help dealerships to balance the loss of new auto sales.

Service Manager instruction is amongst the most significant elements of automotive consulting. Your Service Managers need to be educated on what they have to do so as to take on this new duty of service department profitability. The Service Manager education will not only aid with boosting customer spend, but may also give the understanding that is necessary to get shoppers to come back for your establishment.

Among the crucial lessons that can be expressed by an automotive consultant is the fact that shoppers are usually not attracted to dealerships that are looking for their shoppers to get in, out, and gone. Long-term retention depends upon building a relationship along with your consumers to ensure that not simply do they feel welcome, but they would really feel walk by means of fire to return to your establishment after they need service.

It could prove tough for a service department to take make the expected changes, but using the support of automotive consulting you can immensely raise your probabilities of a smooth transition. Your Service Managers are going to be required to totally adjust management approach and their accomplishment is difficult to accomplish without the need of the proper guidance. Service Manager training is crucial to educate your Service Manager and get your Service Division back on track.… READ MORE