Introduction of Connected Car Services
Connected car services are a growing ecosystem that enables a number of new functions in vehicles. These include automatic maintenance notifications, GPS and advanced parking / proximity awareness systems.
However, there are a few challenges to overcome before connected car services can be adopted widely by consumers. The main challenge is ensuring data security and the ability to provide an uninterrupted service, regardless of connectivity issues or failures.
Overview
Connected car services are a set of features offered by automakers to enhance the driving experience and increase safety. These features vary by make and model, but all aim to make travel safer and less stressful.
They may include free Apple CarPlay and Android Auto integration, subscription- based live concierge assistance, or a mix of both. These offerings are available from most automakers.
Connected car technology sends data and information to the vehicle, the cloud, other vehicles, smart city infrastructure, and repair shops. Such connections are a key part of the Internet of Things (IoT).
Personalized Services
Personalized customer service is a strategy that allows companies to tailor their services to their customers’ specific needs. It is one of the best ways to engage with consumers and retain their loyalty.
Providing …
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