• Automotive Shop

    14 Ways to Sell More Cars Using Text Messages

    Here’s how it works.

    14 Ways to Sell More Cars Using Text Messages

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    1. Using a mobile marketing company set up a mobile account depending on what you’re wanting to accomplish- Provide instant information to the buyer via text message, or promote with Mobile coupon, contests and weekly deals.

    2. When your customer texts for information or in response to your promotion, they automatically put themselves on your texting list and you can send them promotions based on their interests.

    For example, you have a sign on the cars in your lot. Each sign displays an easily read, memorable ID number and short code. This will prompt the customer to text and automatically receive the vehicle’s detailed information on their phones, such as year, make, model, mileage and price, as well as an option to see pictures, link to dealership’s website and obtain the contact information of the seller. The buyers have an option to schedule a test drive, to subscribe to offers and promotions and other features that can be done directly from their mobile phone to get an instant response. They can even text their offer. Once a text is initiated, the sales team will be provided with the new lead’s contact information and any information they’ve requested or action they’ve taken, instantly. SMS is a truly innovative and effective way to communicate with customers, replacing (or augmenting) e-mail and direct marketing.

    Ok, so now you know what it is and how it’s set up, what kinds of things can you do with this?

    1. Answer your customer’s questions. As in the example above use the codes to give your customers detailed information about a particular vehicle, promotion, finance option, and enable them to ask their questions right there without feeling “sold to” by a salesperson (even though a salesperson is on the other end … READ MORE

  • Mechanic

    Deciphering Racing Seats Dimensions

    Everyone likes to race. Everyone loves to ride fast cars. While speed may thrill many people, some consider the comfort and perhaps the safety factor of the chairs they sit on as a must.

    Deciphering Racing Seats Dimensions

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    Not all seats are built the same. Sure they may have the same intent to keep a human body seated while in a vehicle but some seats are designed for either extreme comfort or extreme protection.

    While several commercial car makers design seats for comfort and long term use, there are companies that support race car teams and they need a more specific type of racing seat to handle it. A standard car seat seats to capacity while a racing chairs is for the protection of the driver or individual in that seat.

    While many of us see a racing seat as like other ordinary racing seats, there are special racing seats dimensions that must be met so that the optimum performance of the racing chair is met.

    According to the FIA ( Federation Internationale de l’Automobile ), there is a set of racing seats dimensions or schematics on how a racing chairs may be designed. These specs include how many screws are to be bolted as well as the height, width, and length of the seat themselves.

    The FIA has published a racing chair dimensions guide. This means that it is the suggested measurements but not necessarily the strict measurements to be met. Most manufacturers know of this guide as the FIA 8855/1999 racing seat guide. 1999 points to the year it was released for consumer use.

    To start with, the FIA dictates that the racing chair must be affixed to the car frame by using at least four M8 class 8.8 type bolts. These bolts should be at least 20mm apart.

    There … READ MORE